Singapore Advertisement: Kung Fu Versus Diabetes
Most people know that martial arts are good for self-defense, physical fitness, and mental fortitude, but it now seems it is good for fighting diabetes and eating less sugar as well.
At least that’s what the Government of Singapore obviously thinks, as a recent advert launched as part of their ‘Let’s Beat Diabetes’ campaign uses Kung Fu to get across the message that too much sugar in your diet is bad for you.
The advert has been titled ‘Kung-Fu Fighter, Hidden Sugar’ and was launched on Facebook as well as on TV channels across Singapore. The advert is set in a traditional Chinese restaurant in olden days and depicts family sitting down to a traditional Lunar New Year meal. The family has a bodyguard watching over them as they eat, who is referred to as the ‘Guardian of Health’.